Investing in AI Through Economic Downturns: Why It Matters and How to Do It Right
How Bold AI Investments During Downturns Can Transform Challenges into Opportunities for Long-Term Growth
Recent global analyses indicate that we are facing significant risks of a global recession. Key indicators, including slowed economic growth, persistent inflation in many regions, and ongoing market uncertainties, suggest companies worldwide need to brace for challenging times ahead.
According to J.P. Morgan and other leading analysts, the probability of a recession has increased, with growth forecasts for 2024 adjusted downwards. Despite some cautious optimism in certain sectors, inflation, disrupted supply chains, and heightened geopolitical tensions remain major risks.
We all know that economic downturns are challenging. They push businesses to their limits, expose vulnerabilities, and necessitate hard decisions.
Globally, these downturns are often accompanied by significant uncertainties — volatile markets, disrupted supply chains, fluctuating consumer demand, and fierce competition for shrinking revenue opportunities. During such times, businesses face tough choices: which initiatives to keep and which to scale back.
